Digital Persuasion Action Rule 3: Numbers numb, but stories get stored. Become an expert storyteller to create connections and drive action
- 11 years ago
Innovation starts with a big idea, but it’s telling the story of an innovation that brings it to life and makes it memorable. At Waggener Edstrom (WE), storytelling is at the heart of what we do. We believe that the one constant in the ever-changing world of influence is the power of stories—both online and offline.