Flatpack Empire Series 1 2of3

IKEA is not like any other company – the Swedish furniture retailer is driven by a powerful philosophy, to ‘create a better everyday life for the many people’, and with 900 million customers a year, this series goes behind the scenes to find the secret to its global success.

Part 2:
In episode two, we see what it takes to get new products from initial design to stores around the world. One of Ikea’s newest designers, Hanna-Kaarina Heikkila, wants to challenge mass production by creating an ‘imperfect vase’ that has the fingermarks of the creator – she travels to China to see if her idea is possible.