How China's anti-valentines' day became a shoppers paradise
- 5 years ago
Singles’ Day has become a force of nature in China. It is the single biggest shopping day in the world in terms of sales. Millions of orders are made in a single day.
Last year, e-commerce giant Alibaba smashed its all-time Singles’ Day sales record with $25.3 billion in sales. (By comparison, American shoppers spent $5 billion on Black Friday last year.) And the Singles’ Day is predicted to be even bigger this year. Inkstone is owned by Alibaba.
But this Black Friday on steroids was not always about money. It actually started as an anti-Valentine’s holiday, created in 1993 for people to celebrate singlehood.
In 2009, Alibaba turned Singles’ Day into a shopping festival.
Now other e-commerce sites and brick-and-mortar shops across China offer deals on everything from toilet paper to cognac on November 11.
For more on the latest in China: https://www.inkstonenews.com/
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Last year, e-commerce giant Alibaba smashed its all-time Singles’ Day sales record with $25.3 billion in sales. (By comparison, American shoppers spent $5 billion on Black Friday last year.) And the Singles’ Day is predicted to be even bigger this year. Inkstone is owned by Alibaba.
But this Black Friday on steroids was not always about money. It actually started as an anti-Valentine’s holiday, created in 1993 for people to celebrate singlehood.
In 2009, Alibaba turned Singles’ Day into a shopping festival.
Now other e-commerce sites and brick-and-mortar shops across China offer deals on everything from toilet paper to cognac on November 11.
For more on the latest in China: https://www.inkstonenews.com/
Like Inkstone on Facebook: https://www.facebook.com/inkstonenews/
Follow Inkstone on Twitter: https://twitter.com/inkstonenews
Follow us on Instagram: https://www.instagram.com/inkstonenews